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Our Advisory Board is made up of recognized leaders with deep experience in the U.S. Hispanic market and the development of new products for U.S. Hispanics, as well as extensive experience in consumer marketing, sales, research and the building of enduring companies.
Dick Satterfield
Chairman, Founder/Managing Partner, Satterfield & Associates. Past Positions: Sales & Marketing, Procter & Gamble. Relevant Expertise: Organizational planning and recruiting for high growth companies.
Javier Benito
EVP Marketing & Food Innovation, KFC. Past Positions: CMO, Coca-Cola and Starwood Hotels & Resorts. Bilingual/bicultural. Relevant Expertise: Created Hispanic Marketing competency at Coca-Cola.
John Costello
CEO, Zounds. Past Positions: CMO, SEARS and EVP Marketing & Merchandising, Home Depot; Chairman, The Ad Council and ANA. Relevant Expertise: Extensive new product and retail merchandising experience.
Jaime Daher
Independent Direct Marketing Consultant. Past Position: President, Lexicon Marketing. Bilingual/bicultural. Relevant Expertise: Hispanic DRTV.
Edgardo de la Garza
Edgardo de la Garza - Partner, DLG Research. Bilingual/bicultural. Relevant Expertise: Deep Hispanic qualitative and quantitative research experience.
Avrom Forman
Real Estate Developer. Past Position: President, Union Telecard Associates (UTA). Relevant Experience: Built $1B ethnic phone card business, retailing through 250,000 bodegas in key Hispanic markets.
Manuel González
COO, Millward Brown (WPP), Latin America. Past Position: Founder Millward Brown Mexico. Bilingual/bicultural. Relevant Expertise: Deep Hispanic qualitative and quantitative research experience.
José González
Independent Hispanic Marketing Consultant. Past Positions: Managing Director, Publicis Diversity Communications & The Vidal Partnership. Bilingual/bicultural. Relevant Expertise: Hispanic marketing strategy, branding and plan development.
Mark Harris
CEO, CellCorp US. Relevant Expertise: Selling to variety of national retailers, most notably Wal-Mart.
Felipe Korzenny, PhD
Founder, Center for Hispanic Marketing Communication, Florida State University. Bilingual/bicultural. Relevant Expertise: Hispanic marketing communications, both in industry and academia.
Susie Lenhard
Director, Integrated Customer Marketing, CIBA Vision. Past Positions: Director, Channel & Customer Marketing, Miller Brewing & Coca-Cola. Relevant Expertise: Retail merchandising across variety of retail formats.
Sam Reich-Dagnen
CEO & Co-Founder, BrainCandyKids. Relevant Expertise: Video production and content development.
Roberto Ruiz
VP Strategic Planning, Univision. Past Positions: Partner, The Vidal Partnership & Director, Hispanic Marketing, MoneyGram & MCI. Bilingual/bicultural. Relevant Expertise: Hispanic marketing strategy, branding and plan development.
Paul Walborsky
COO, GigaOM. Past Position: Founder/CEO, Club Arca and Co-Founder, WorldStreet. Bilingual/bicultural. Relevant Expertise: Grassroots direct selling within Hispanic community.
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